Support Learning and Insight

It’s more important than ever to understand the challenges facing financial executives. Support the Financial Education & Research Foundation today.

Speaker

Jonathan Keyser

Jonathan Keyser is the founder and thought leader behind Keyser, the largest occupier services commercial real estate brokerage firm in Arizona. Through sheer determination and focus on selfless service, he is disrupting the commercial real estate (CRE) industry, and beyond. An Inc. 5000 company, Keyser has rapidly become one of the fastest growing firms of its kind in the country, serving companies and their real estate needs globally. Award winning and nationally recognized, Keyser is an active member of the Forbes Real Estate Council, voted Top 10 Best Places to Work multiple years running, and is a proud Host Company for Conscious Capitalism.

When Mr. Keyser entered the cut-throat, dog-eat-dog world of CRE brokerage, he became the worst version of himself and hated himself because of it. Then one day, he decided he’d had enough. He realized he was sacrificing his values in pursuit of success. He abandoned his ruthless ways and reinvented himself as a selfless leader, which skyrocketed his brokerage firm to eight figures in five years. 

His selfless service approach to business has resonated with corporations and individuals seeking a competitive edge to acquiring and maintaining clients. Mr. Keyser's best-selling book You Don't Have to Be Ruthless to Win and online Keyser Institute courses inspire others to activate selflessness in their life and see how and why this counterintuitive strategy can create extraordinary, long-term success. 

On the personal side, Mr. Keyser prioritizes family first. Alongside his wife Susanna, he is a loving and devoted father to his four children. He is extremely committed to personal development and self-improvement and stays active with mountain/water sports, spin, and hiking.